Margin Calculator
The margin, markup and profit from a cost and a selling price, or the price that gives the margin or markup you want
Enter a cost, such as 100 or 1 234,50.
Enter a price above 0, such as 150 or 1 234,50.
%
Enter a margin under 100 %.
%
Enter a markup above −100 %.
Enter the cost and the price both excluding VAT, or both including it.
Margin
Selling price
Profit
Margin
Markup
Multiplier
Margin or markup
Both are the profit as a percent: the margin of the selling price, the markup of the cost. Bought 100, sold 150: the profit of 50 is a 50 % markup, but a 33.3 % margin. The multiplier is the price divided by the cost.
| Margin | Markup | Multiplier |
|---|---|---|
| 10 % | 11.1 % | × 1.111 |
| 15 % | 17.6 % | × 1.176 |
| 20 % | 25 % | × 1.25 |
| 25 % | 33.3 % | × 1.333 |
| 30 % | 42.9 % | × 1.429 |
| 33.3 % | 50 % | × 1.5 |
| 40 % | 66.7 % | × 1.667 |
| 50 % | 100 % | × 2 |
| 60 % | 150 % | × 2.5 |
| 75 % | 300 % | × 4 |